M-Elec
Years: 2015-2020
Role: Graphic Designer (Freelance, Upwork)
Tools & Software: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Role: Graphic Designer (Freelance, Upwork)
Tools & Software: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Project Overview: As a freelance Graphic Designer, I partnered with a lighting manufacturer to develop a comprehensive range of high-quality marketing and branding materials. This project was characterized by exceptional client communication, a clearly defined vision, and strict adherence to established brand guidelines.
Key Contributions:
• Comprehensive Marketing and Branding Material Design: Developed a diverse portfolio of print and digital materials, including:
- Packaging Design: Created visually compelling and functional packaging that reinforced the brand's identity.
- Promotional Material: Designed engaging posters, flyers, and leaflets for targeted marketing campaigns.
- Custom Visual Asset Creation: Developed custom illustrations and icons to enhance brand consistency and appeal.
• Client-Centric Collaboration: Worked closely with the client to ensure all deliverables met their exacting standards and accurately reflected their brand vision.
• Following Brand Guidelines: I used the client's materials and followed their brand rules closely to make sure all the designs were consistent and professional.
The client expressed high satisfaction with the quality and consistency of the deliverables, resulting in a successful long-term collaboration. This experience reinforced my ability to work within strict brand parameters, collaborate effectively with clients, and deliver designs that consistently align with their strategic objectives.

Brochure covers

Brochure inside

Product leaflet

Product leaflet

Product leaflet

Product leaflet

Promotion poster

Promotion poster

Promotion poster

Promotion poster

Product packaging

Icons

Drawings of the product

Drawings of the product

Drawings of the product
